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Heavy Metal Heroes Unveil New Strip
In a thunderous nod to their roots, Aston Villa has enlisted none other than local heavy metal icons Ozzy Osbourne and Geezer Butler of Black Sabbath to launch their new football kit. The Premier League club has tapped into their star-studded fanbase to herald the arrival of their new strip in style.
Adidas Partnership and Anniversary Flair
The fresh Aston Villa ensemble is not just any kit; it’s the inaugural result of a multi-year deal with sporting giants Adidas. It also commemorates the club’s significant 150th anniversary, proudly displaying ‘AV150’ on the back of the shirt, symbolising a milestone year for the Villains.
A Promotional Video with a Heavy Metal Twist
The kit’s launch is accompanied by a high-energy promotional video, featuring Black Sabbath’s seminal track “Paranoid”. The clip kicks off with a fictional call between Osbourne and Butler, teasing the possibility of a Sabbath performance at Villa Park, while also winking at Aston Villa’s Champions League qualification with a clever musical switch to Handel’s “Zadok The Priest”.
Ozzy Osbourne’s Villa Park Farewell
Sharon Osbourne, Ozzy’s wife, has earlier revealed plans for the Prince of Darkness to bid farewell to his fans with two final performances at Villa Park. While the dates remain under wraps, the anticipation for these homecoming gigs is palpable, with Sharon assuring fans of Ozzy’s undiminished vocal prowess and his desire to formally say goodbye.
Aston Villa and Adidas: A Union of Ambition
Chris Heck, President of Business at Aston Villa, expressed the club’s immense pride in revealing the new kit, which not only signifies the start of a promising partnership with Adidas but also ushers in a historic chapter for the club. Developed in close collaboration with the men’s and women’s teams, the jerseys boast the latest in Adidas technology, ready for the challenges of an ambitious season ahead.